Meet Our Team
Ash Khan
Chief Executive Officer
Ash is an inspirational leader whose vision and determination has spearheaded the business’ rapid growth from a back street shed into the multi-million-pound operation that it is today. Ash’s progressive and evolutionary approach to business is paramount to the future growth and development of the PFG Group.
Arfat Khan
Chief Operating Officer
Alongside Ash, Arfat has been the driving constant in the growth of the business from the beginning. A fierce negotiator who specializes in buying products across all sectors across the UK and worldwide. Arfat’s knowledge and expertise is critical to driving the profitability and sustainability of the business and its future growth plans.
Sherry Vayezi
Treasury Director
Sherry has been a vital executive member of the PFG family for the past 13 years. Specialising in Finance and the co-ordination of the supply chain team, maximising product availability and ensuring strict financial controls are embedded, enabling the PFG Group to be efficient in its commercial approach.
Andy James
Group Operations Director (UK)
Andy is a vastly experienced Operations Manager, with over 25 years’ experience within fast paced Retail, Leisure and Wholesale industries. Specializing in integrating new business opportunities and adapting and implementing Operational processes to maximise business efficiencies to drive sales performance and strategically control business overheads and costs.
Pejman Vayezi
Business Development Manager
Pejman has been part of the PFG family for over 13 years. He’s made a tremendous impact on the growth of the company by cultivating positive interactions and relationships with sales representatives, team leaders and managers, and executives to evaluate sales strategy and results. Pejman evaluates our customers’ needs and builds productive long-lasting relationships with our clients.
Mehmet Oliger
Business Development Manager
Mehmet has been part of the PFG family for over 13 years. He’s made a tremendous impact on the growth of the company by cultivating positive interactions and relationships with sales representatives, team leaders and managers, and executives to evaluate sales strategy and results. Mehmet evaluates our customers’ needs and builds productive long-lasting relationships with our clients.
Ahmad Bhatti
Group Operations Director (PK)
Ahmed has been with us since the very beginning and has been the key driving force in expanding our operations both on a vertical and horizontal levels. Having experience in administration and HR he brings in a lot of ideas on the table.
Saad Ullah Durrani
Head of Sales
Saad drives sales growth, working with all the PFG Team via both direct and Indirect reports. Using his expertise in creating, generating and developing leads from an identified prospect database he is able to grow a robust pipeline to ensure sales targets are met and most importantly, put the interests of customers and the integrity of The Pentagon Food Group at the heart of the way he does business.
Mansoor Ahmad Janjua
Head of Finance
Mansoor is responsible for the efforts, results, and success of an organisation's finance department. He provides financial advice and support to help senior executives make key decisions for the business.
Amna Khan
Global HR Manager
Amna Khan is MBA -HR & has almost 20 years of diverse experience in HR, Customer Services, Process Management, T&D Management, Event Management. What inspires most to Amna about PFG is, learning new things & reaching my goals. Every business has its own method of going about things. Your willingness to step out of your comfort zone and admit you don't know everything appeals to those in charge.
Munzir Karmal
Manager Call Center
Munzir utilizes an experience of almost 15 years in the domains of CS, Quality Assurance & Corporate Performance Management. He believes PFG is a fast-paced, agile organization with a customer-centric approach & true commitment to enhance Customer Experience. Munzir understands how important first impressions are but for him lasting expressions are everything.
Osama Zia Siddiqui
Marketing Manager
Osama heads our marketing department and has been a part of Pentagon Food Group since the beginning of its ISO office in Pakistan 3 years ago. Having total 10 years experience in digital and conventional marketing he continues to grow our brand identity at a global stage.
Simon Greenup
Site General Manager
Simon is a commercially aware and highly successful Site General Manager with over 20 years’ experience in fast paced high street and wholesale backgrounds. He drives the business forward whilst delivering high retail standards, improving efficiency, maximizing profits whilst minimizing costs. Simon is responsible for managing daily operations, planning the use of materials and human resources to ensure maximum efficiency with a focused customer service environment.
Zoe Large
Head of Marketing
Zoe leads marketing at PFG Group, bringing 10+ years of sales and marketing expertise. She excels in brand development, digital marketing, and customer engagement, driving significant growth and market presence. Her innovative approach and commitment to excellence ensure impactful marketing initiatives that align with PFG's strategic objectives.
Avtar Sandhu
Food Service & Home Retail Buyer
Avtar Sandhu is the Food Service and Home Retail Buyer at PFG Group. With over a decade of experience in the food service industry, he deeply understands market trends, supplier negotiations, and product sourcing. His expertise ensures PFG's product offerings are high-quality and competitively priced. Avtar's strategic insights and strong supplier relationships optimize the supply chain, driving the company's growth and customer satisfaction.
External Team Members
Group Legal Councel
RJS Solicitors
RJS Solicitors offer legal advice to businesses, their owners, and their families. Our aim is to assist them in growing, protecting, and transferring their assets and wealth. We're interested in learning about you, your business, and how our services might be able to help.
External Team Members
Group Auditors & Accounts
AMS Accountants Group
RJS Solicitors offer legal advice to businesses, their owners, and their families. Our aim is to assist them in growing, protecting, and transferring their assets and wealth. We're interested in learning about you, your business, and how our services might be able to help.